Myti
eCommerce & Merchandising Strategy | Website Design | Copywriting
Myti is a small-town company with big aspirations - to rival eCommerce giants and offer a sustainable and socially conscious shopping platform with small, local businesses at the forefront.
Myti’s storefront was functional, but confusing to navigate from a consumer perspective. With such a huge goal in mind, Myti’s local-business partners needed a way to showcase their wares with multiple search options. We took Myti’s storefront from a hodgepodge of items to a streamlined, professional eCommerce shopping experience.
Before B.Bold & Co
After B.Bold & Co
Easy To Shop Your Favorites.
After an extensive E-Commerce & Content audit, we determined that a full redesign focused on a new Shopify template. The design process was a collaborative effort between me and the client’s internal developers. Together we completed a full site redesign on-time, within scope and budget.
What We Accomplished:
Enhanced menu navigation
Efficient Shopify storefront integration
Homepage merchandising strategy
Full redesign of PDP to better align with their marketplace catalog